Privacy Policy

This privacy policy will help you understand how MARC Enterprises uses and protects the data you provide to us when you visit and use MARC Enterprises Auto Rentals website.
We reserve the right to change this policy at any given time, of which you will be promptly updated. If you want to make sure that you are up to date with the latest changes, we advise you to frequently visit this page.

What Information We Collect

User Information

When you visit our website, we collect the following data from you:

Name and Date of Birth.
Contact Information (inclusive of address and telephone numbers) and Email address.
Identification Card and Passport Numbers (Date of Issue and Expiry Date etc.).
Credit Card details.
Job Information (Place of Employment, Salary, Years Employed etc.)
Alternate Contact (Name, Address, Telephone Number, Relation to You, Employment Details etc.)

Vehicle Data

Our vehicles are equipped with technology that collects and transmits data (Vehicle Monitoring Systems). This includes information collected from event data recorders, global positioning devices, or any other similar technology. Some or all Vehicle Monitoring Systems functionality will be active during rental periods. When installed and where permissible, Vehicle Monitoring Systems will enable us to collect and use information such as (1) vehicle location information, (2) collision information, and (3) vehicle operation information, such as operational condition, mileage, tire pressure and fuel status and other diagnostic and performance information. Once collected, this information may be combined with information you have provided us and used to generate safety, performance, and other similar information so that we can deliver better services.

Why We Collect Your Data

We use the information collected from or about you to provide you with our services for the following purposes:
Where it is necessary for us to enter into a contractual agreement with you and provide services to you for the duration of the contract, including:

To assist the transactions that you request, such as reserving, renting, or leasing motor vehicles.
To provide customer service related to your interactions with us or to respond to your enquiry.
To enroll you in our loyalty programs and send non-promotional information relating to your ongoing membership of these programs.

Where necessary for us to comply with a legal obligation, including:

To share information about your vehicle’s location with emergency services in the event that you are involved in a road accident.
To share information with government and regulatory authorities when required by law or in response to legal process, obligation, or request.

Where it is necessary for our legitimate interests, as listed below, and where our interests are not overridden by your data protection rights, including:

To communicate important information about your rental, such as arrival and return alerts.
To assist us in providing better products and services: for example, to evaluate the performance of our staff, to assess the quality of products and services received and to help us improve our websites, facilities and services.
To compile statistics and analysis about our customers’ use of our websites, products and services.
To develop a profile of you and your interactions with us so that we can provide tailored offers, opportunities and services that may be of interest to you.
To protect our legal rights and manage the security of our networks and property. For example, we will use CCTV to ensure the security of our premises, and we maintain Do Not Rent lists of customers that are non-payment or safety risks.
To share your information with third parties in order to prevent fraud and protect our business interests and rights, privacy, safety and property, or that of the public. We will do this to collect unpaid bills, to avoid liability for penalties you incur (e.g. traffic citations) and for claims processing purposes.
To share your information with third parties in order to permit us to pursue available remedies or limit damage that we may sustain and to enforce the terms of any rental agreement or our websites’ terms and conditions. To share your information with third parties in order to prevent fraud and protect our business interests and rights, privacy, safety and property or that of the public. We will do this to collect unpaid bills, to avoid liability for penalties you incur (e.g. fixed penalty notices for driving offences) and for claims processing purposes.
To share your information with third parties in order to permit us to pursue available remedies or limit damage that we may sustain and to enforce the terms of any rental agreement or our websites’ terms and conditions. We will also disclose your information to third parties if the rights of another individual may be violated.

Where you have given consent, including:

To send you certain promotional or targeted marketing communications, opportunities and services that may be of interest to you.
To send you text messages in order to provide you with time sensitive communications related to your transaction (e.g., construction delay at airport branch), extended rental opportunities, customer experience surveys, marketing promotions such as coupons, discounts, last-minute specials or loyalty and rewards information.

Retention of Personal Information

Your personal information is retained for as long as we need to fulfil our business purposes as highlighted below:
Rental Transactions: Data associated with our Rental Agreement is kept for up to 10 years from the date of the rental, subject to other local legal requirements. Records of payments made by you is also kept for 10 years from the date of the transaction.
Customer Service Queries: Based on the nature of your query, this information will be retained for a period of 5 years.
Marketing Purposes: Information is kept for 3 years to inform you of promotions, loyalty programes etc.
Regulatory Requirements: It is required by law for due diligence to be conducted and information to be kept for 7 years should we be involved in litigation or governmental or regulatory investigation.

Safeguarding and Securing the Data

MARC Enterprises is committed to securing your data and keeping it confidential. MARC Enterprises has done all in its power to prevent data theft, unauthorized access, and disclosure by implementing the latest technologies and software, which help us safeguard all the information we collect online.